PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor
In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
The data delusion
Barney O’Kelly asks whether the deification of data created a false god for professional services marketing? To be clear, I don’t hate data. The right numbers, interpreted in the right way, can be very powerful. However, many firms don’t have the right data, and many...
Employee-owned, client-focused A different future for law firms
Kent law firm Whitehead Monckton has turned its back on private equity investment, transitioning into an Employee Ownership Trust. Its Managing Director Christopher Longden explains why. Whitehead Monckton, a leading law firm based in Kent, has taken two major steps...
The rise of the consultants
The professional services marketing and business development landscape has changed dramatically over the past decade, and continues to do so. he rise of specialist roles and growing professionalism not only makes it a business-critical function in firms, but stands...
Articles from latest issue
Devonshires appoints its first CMO
Devonshires has appointment Nicholas Barrows its first Chief Marketing...
PM Forum India – event review Reimagining marketing and sales
PM Forum India held an engaging and high-quality discussion for senior BD and...
Setfords appoints director of corporate affair
Setfords, the UK’s largest platform law firm, has appointed Tom Anelay as...
Bell Yard and Kysen Communications merge
Bell Yard Communications and Kysen PR have merged to create a new legal PR...
Where’s the value?
For as long as I can remember, professional services marketers have been...
Growth perspectives : Private equity and business development
As private equity accelerates across professional services, firms attending...
Lawyers in the dock
John de Forte takes a sideways look at the world of professional services...
From zero to hero in seven days: How to build AI visibility fast
AI visibility is a discipline, not a one-off project, writes Larysa Hale....
Your AI strategy won’t fail because of the tech. It’ll fail because of trust
The AI winners won’t be the firms with the fanciest platforms; they’ll be the...
See the possibility – Real Leaders
Richard Lackey explains how Weightmans is transforming law sector perceptions...
The truth about AI in professional services PR
Communications teams are embracing AI – but cautiously. As tools evolve, the...
Five lessons from women rainmakers
Drawing on interviews with more than 60 leading women rainmakers, Deborah...
Law firms top the ‘world’s happiest workplaces’
The World’s Happiest Workplaces 2026 survey, published in January 2026, puts...
Latest news
Law firms top the ‘world’s happiest workplaces’
The World’s Happiest Workplaces 2026 survey, published in January 2026, puts...
PM Forum events calendar
9 March From contracts to competitive advantage: Choosing the right CRM system...
PM Forum – event review Productisation of services
The PM Forum North West region gathered at Kennedys Law in Manchester on 3...
On the move ..
Esther Showemimo Capsticks has promoted Esther Showemimo to BD & Marketing...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”