Do you have money to burn?

Many professional services firms are financially highly successful businesses. But that doesn’t mean that they get their pricing right. Byline.London’s James Lumley finds out why many firms are leaving money on the table, and why partners may be the worst-placed...

The data delusion

Barney O’Kelly asks whether the deification of data created a false god for professional services marketing? To be clear, I don’t hate data. The right numbers, interpreted in the right way, can be very powerful. However, many firms don’t have the right data, and many...

The rise of the consultants

The professional services marketing and business development landscape has changed dramatically over the past decade, and continues to do so. he rise of specialist roles and growing professionalism not only makes it a business-critical function in firms, but stands...