PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor
In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
Inside Simmons and Simmons’ Emerging Leaders Programme
Kate Kelly has joined the Emerging Leaders Programme for marketers and business development professionals at Simmons & Simmons. She shares her experience. Have you ever considered what truly makes a good leader? Not just a manager, but a genuine leader? Perhaps...
How can we prepare marketing and business development for the AI era?
Marketing and business development is facing its clean-up, shape-up and skill-up moment if it is to guide AI strategies, says Lindsay Ryan. The AI era is redefining the boundaries of marketing and business development. From predictive insights to hyper-personalised...
There’s a bot for that… How artificial intelligence is transforming professional services marketing
Anybody who has worked for any amount of time in the marketing and BD department of a UK law firm is likely to have a visceral reaction to the phrase ‘directory submissions’. Chambers & Partners and The Legal 500 were once, for those who are lucky enough not to...
Articles from latest issue
Dentons’ ApprenticeLink
ApprenticeLink, founded in July 2024, has grown into an apprentice-led...
Pricing isn’t rational, it’s psychological
Pricing in professional services is often treated as a rational exercise. It...
The case for going further
Shaun Jardine argues the billable hour is not just badly managed. It is...
Do you have money to burn?
Many professional services firms are financially highly successful businesses....
PM Forum welcomes the following new members
Analysis Group Blake Morgan NPE Solicitors Jones Whyte [button...
On the move ..
Anne Shanthakumar Anne Shanthakumar has joined McDermott Will & Schulte as...
PM Forum Canada – event review From contracts to competitive advantage
As part of its plan to educate and inform, PM Forum Canada hosted an...
Devonshires appoints its first CMO
Devonshires has appointment Nicholas Barrows its first Chief Marketing...
PM Forum India – event review Reimagining marketing and sales
PM Forum India held an engaging and high-quality discussion for senior BD and...
Setfords appoints director of corporate affair
Setfords, the UK’s largest platform law firm, has appointed Tom Anelay as...
Bell Yard and Kysen Communications merge
Bell Yard Communications and Kysen PR have merged to create a new legal PR...
Where’s the value?
For as long as I can remember, professional services marketers have been...
Growth perspectives : Private equity and business development
As private equity accelerates across professional services, firms attending...
Latest news
PM Forum – event review Productisation of services
The PM Forum North West region gathered at Kennedys Law in Manchester on 3...
On the move ..
Esther Showemimo Capsticks has promoted Esther Showemimo to BD & Marketing...
Foot Anstey appoints first Chief Client Officer
National law firm Foot Anstey has appointed Stephen Arnold as its first Chief...
PM Forum welcomes the following new members
• Ashfords LLP • Buckles Solicitors LLP [button...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”