by Michelle Hughes | Jul 1, 2026 | PM Magazine
There is no shortage of specialists promising GEO, AIO and AI optimisation strategies. But for professional services firms, the route to visibility may be far less complicated – and far less exciting – says Michelle Hughes. A few weeks ago, I was doing my daily check...
by Michelle Hughes | Jul 1, 2025 | PM Magazine
Michelle Hughes explores what colour says about your brand. There are many reasons why some brands stick in your mind more than others, from a catchy theme tune to a bold campaign or strapline, but one of the most obvious and often overlooked is colour (and font, but...
