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The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Marketing training for you
Catch up with webinars
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
PEM at Cambridge Tech Week : Sponsoring innovation, supporting growth
Sponsorship demands creativity in activation to ensure marketing and BD messages hit home, says Gareth Willmer. As Cambridge Tech Week returned with the theme ‘Seizing the AI Advantage’, PEM was proud to be a sponsor. Supporting the event was about more than raising...
I’ll be back
In the world of AI and with a nod to a sci-fi classic, Jack Osbon explains how your lawyers can become terminators. Good science fiction storytelling gives us a look at possible futures whilst reflecting on the current. Today, many science fiction classics appear...
Integrating lateral hires
Marketing and business development teams are playing a stronger role in lateral partner hires, says Samantha Roberts. The remit of marketing and BD professionals in professional services firms is changing. Whilst demonstrating a return on investment on budget spend...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
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