PM Forum Canada: CMO Roundtable series 2026

Following the rich discussion at our February roundtable, we are pleased to invite you to the second installment of the PM Forum Canada CMO Breakfast Roundtable Series.

This session will build directly on our earlier conversation about designing the marketing and client development function firms need for the decade ahead, with a focused deep dive on the impacts of artificial intelligence on talent strategy.

Together, we will explore how AI is reshaping the skills, roles and capabilities marketing and business development teams require—today and in the near future. Discussion topics will include how firms are rethinking recruitment profiles, upskilling and reskilling strategies, evolving role design, and leadership expectations as AI becomes embedded in marketing, BD and growth functions.

As with our first roundtable, this breakfast will be an off‑the‑record, peer‑level conversation designed to foster open, practical exchange among senior leaders. We invite heads of marketing and business development in professional services firms to join us for thoughtful dialogue on how CMOs can position their teams and themselves for sustained impact in an AI‑enabled environment.

We hope you can join us.