by PM Forum | Mar 27, 2026 | Events & Webinars, London, South East, Webinar Taster
What are CMOs doing differently to drive growth right now? In our recent webinar, “Driving Growth: Next-Gen M&BD strategies for success in challenging times,” senior marketing leaders shared how professional services firms are adapting in a market shaped by...
by PM Forum | Feb 24, 2026 | Events & Webinars, London, South East, Webinar Taster
Where do human skills fit in an age of AI? As artificial intelligence reshapes processes, client expectations and the way we deliver value, human capabilities such as relationship building, emotional intelligence, creativity, judgment and strategic thinking are...
by PM Forum | Feb 3, 2026 | Events & Webinars, London, South East, Webinar Taster
How do professional services and B2B firms capitalise on the strategic marketing and business development opportunities emerging for 2026? In this webinar, we explored the findings of the 14th annual Strategy and Marketing Benchmark, which will allow you to compare...
by PM Forum | Oct 17, 2025 | Events & Webinars, London, Webinar Taster
As part of our Black History Month celebrations, we hosted an engaging conversation exploring how professional services firms can move beyond buzzwords to embrace inclusive marketing that creates real impact. The discussion unpacked what inclusion looks like in...
by PM Forum | Jul 16, 2025 | Events & Webinars, London, Webinar Taster
Client journey mapping has been rising on the agenda in professional services for the past few years, but precious few firms have so far grasped the nettle. Done well, client journey mapping can be transformative in revealing hidden pain points and unlocking...
by PM Forum | Jul 7, 2025 | Events & Webinars, London, Webinar Taster
In this webinar, two outspoken advocates in favour of advertising by professional services firms came together—not to sell, but to scrutinise. They explored what they’ve learned, where they disagree, and why advertising still matters. No fan worship. No sales deck....
