Brand, reputation and thought leadership – developing thought leadership for cultural and commercial success

by PM Forum | Nov 30, 2023 | Events & Webinars, Webinar Taster

In this webinar taster of ‘Brand, reputation and thought leadership – developing thought leadership for cultural and commercial success’ webinar hosted by the North West Committee, we were joined by Rachael Kinsella, Editorial and Content Director at...

Empowering Careers: Unleashing the Potential of PM Forum’s Skills Development Platform

by PM Forum | Nov 22, 2023 | Blog

Transform Your Professional Journey with Gamified Learning, Community Support, and Future-Ready Skills In today’s fast-paced professional landscape, continuous learning and skill development are crucial for career advancement. PM Forum’s Skills Development...

Digital Marketing – a fundamental component of every marketer’s role

by PM Forum | Sep 26, 2023 | Webinar Taster

During this webinar, our esteemed speakers equiped marketers with essential knowledge and strategies to thrive in the dynamic digital landscape. They explored crucial aspects such as leveraging better channels, creating captivating digital content, and maximising...

How to use insight and data to drive client loyalty

by PM Forum | Sep 19, 2023 | Webinar Taster

In this webinar taster, we were joined by James O’Connor, Senior Director, Global Commercial Leader, NPSx from Bain & Company, the guardian of the Net Promoter System℠ and Net Promoter Score ℠ (NPS®), a loyalty measure that professional services firms...

Creativity – why and how to use it more in professional services marketing

by PM Forum | Jul 12, 2023 | Webinar Taster

In this 3 minute webinar taster, Brian Macreadie explored why he believes professional services marketers should embrace creativity. He showcased his award-winning campaigns as examples of the benefits that creative thinking can bring. He also shared inspiring case...