PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor
In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
Recruiting differently : Do you hold the key to unlocking client relationships?
There is a growing number of lawyers choosing a career in marketing and business development. Former solicitor and now Senior Client Relationship Manager Emma Poole explores why. After 20 years at Hugh James, I can see both sides as I confess that whilst I am a client...
X marked the spot
How should professional services firms react to the toxification of the social media platform formerly known as Twitter, and what does it mean for wider social media strategies? The answer is probably right in front of us, says James Lumley. In September the UK...
Long live the Legal Queen
There are very few lawyers who have built a successful practice solely off the back of their social media presence and fewer who have built an entire firm. With close to one and a half million followers on TikTok, Instagram, Facebook and YouTube, Matt Baldwin has an...
Articles from latest issue
Does providing office space open doors?
Events have long been a cornerstone of professional services marketing, and...
Always learning
Most professional services firms have a rich variety of training and...
Esther Adetoba: Bringing content to life
There is a need to bring the human perspective to law firm content, Esther...
The unanswered question
Icarus hones his interview technique. Some readers may recall that at the end...
Career development: Your annual service is now overdue
In our everyday lives, we’re required to have certain items tested and checked...
A global thought leadership survey to help mid-tier firms punch above their weight
HLB is a top-10 global network of advisory and accounting firms across 157...
Why The Legal 500 and Chambers matter
The legal directories are seen as a badge of quality, shaping pitches,...
A campaign of quirks: Forsters brings property to life
Natalie Carter opens the door on Forsters’ new campaign for high-net-worth...
How to become a LinkedIn Influencer
Simon Marshall, TBD Marketing It’s perfectly possible to rank as a Linked...
LinkedIn Influencer
Every three months, marketing agency and PM Forum training partner TBD...
Thriving in uncertainty: How do professional services marketers navigate the next 12 months?
The results of the 13th annual PM Forum and Meridian West Strategy &...
Cultivating a sales culture
A strategic approach to enhancing sales performance and client relationships...
Is an MBA really worth it?
Career development is a passion for those in senior leadership roles, building...
Latest news
Client Talk and Anna Lake Insight merge
Client Talk, a leading provider of client listening and business development...
Reed Smith names Gillian Ward as Chief Marketing and Business Development officer
Global law firm Reed Smith has appointed Gillian Ward, a senior leader with...
Brodies appoints Julie McConnell to lead marketing and business development
Leading Scottish lawyers Brodies has appointed Julie McConnell as its Business...
On the move…
Natalia Ruiz-Moreno Lee & Thompson has appointed Natalia Ruiz-Moreno as...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”