Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
September 2026
The 70 percent rule: what would/should BD teams do if 70% of tasks were taken care of by AI?
GEO: The New Rules of Being Found – CMO Roundtable Series 2026
The habit gap: Why professional services firms know what to do and still don’t do it
Latest trends in real estate bidding and pitching
October 2026
CMO Roundtable – From unsung heroes to guardians of strategic intelligence
PM Forum Annual Conference 2026
Driving innovation through “University-Business Collaboration” to achieve a competitive edge
Marketing training for you
Catch up with webinars
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
It’s not about you…
What is ‘client experience’? And should we care? Byline.London’s James Lumley asks the experts and discovers that it’s much more than a survey. There is a newish buzzword going round marketing departments at professional services firms: client experience. It’s the...
On the move
Melanie Bancroft Sheffield solictors Hall Brown has appointed Melanie Bancroft as its first Head of Marketing and Business Development. She was previously a business development manager at Irwin Mitchell. Deborah King Keidan Harrison in London has appointed Deborah...
Event review : AI and events dominate Profile Members’ Breakfast
Thanks to Nicholas Barrows and the beautifully refurbished offices of Devonshires for hosting the Profile members’ breakfast meeting near sunny Finsbury Circus Gardens. Twelve people representing architects, surveyors, developers, consultants, lawyers and real estate...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
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