Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
July 2026
Aspiring Marketing and Business Development Leader
September 2026
October 2026
PM Forum Annual Conference 2026
Marketing training for you
Aspiring Marketing and Business Development Leader
CityPoint, One Ropemaker Street, London EC2Y 9SS
Catch up with webinars
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Turning expertise into content
Communications works best when it stops feeling like marketing, says Naomi Butson. It is a truth universally acknowledged, that a professional services firm in possession of a great reputation must be in want of someone to tell people about it. What is rather less...
Max Headroom’s reality is already here
The artificial spokesperson has arrived – polished, scalable and endlessly available. But when digital avatars start speaking for business leaders, who, asks Chris Hinze, is really accountable for what they say? There’s a peculiar loop in how we imagine the future: we...
Media Relations is back
For nearly a decade, media relations lost ground to digital PR, SEO metrics and link chasing. Matt Baldwin of Coast Communications, who has spent 25 years getting professional services firms into the publications their clients read, thinks that was a mistake. AI is...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”