Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
October 2025
Coffee convertors– Making client conversations meaningful
Making the most of marketing: the partner’s view
Advancing the Dialogue on Professional Services Marketing
November 2025
Hybrid, Human, High‑Impact: Rethinking Client Events in 2026
Marketing training for you
Coaching Skills Academy
The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.
Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.
Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.
Catch up with webinars
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Marked by robots
John de Forte takes a sideways look at the world of professional services marketing. This month: Should bid teams worry that their RFP responses could be scored by machines? The crowd gasped with astonishment – or rather murmured, as this was the Wimbledon Tennis...
PM Forum launches in Spain with a focus on client listening
PM Forum has officially arrived in Spain! On March 13th, PM Forum’s Richard Chaplin and Claire Rason of Client Talk hosted the launch event. Claire led an engaging and interactive workshop centred on client listening, as well as providing attendees with valuable...
Edge of burnout
The summer is a time when many of us head off for a week or two to recharge our batteries, spend meaningful time with family and friends before the busy autumn period. But when marketing and business development teams are working at 100 miles an hour, five days a week...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”