by Riana Unadkat | Jan 1, 2026 | News, PM Magazine
Overlooking London Bridge, Gowling WLG’s London office hosted PM Forum’s rebranding event, drawing marketers from across professional services. A panel of senior marketing and business development leaders from global elite firms unpacked the varied drivers behind...
by Harry Nichol and Hayley Duggan | Jan 1, 2026 | PM Magazine
Recipients of Marketing Team of the Year at the Legal 500 Bar Awards 2025, Hayley Duggan and Harry Nichol at Wilberforce Chambers look to the hot topics facing marketers at the Bar in 2026. Marketing and business development (BD) at the Bar has evolved more rapidly in...
by Matt Baldwin | Jan 1, 2026 | PM Magazine
David Gray Solicitors was established with a strong idealistic image. Now with legal aid and self-funding clients, Elspeth Thomson and Debora Sanderson tell Matt Baldwin why it needed to rediscover its purpose. Legal Aid, the system of public funds that provides...
by Matt Baldwin | Jan 1, 2026 | PM Magazine
So much has been written about how AI will change professional services and marketing that I am loath to add to it further. The hype has been all but unavoidable, and will undoubtedly build in 2026. Marketers have been told of its impact and how we should respond. We...
by Matt Baldwin | Nov 1, 2025 | PM Magazine
Icarus tries to persuade school leavers that a career in marketing could be for them. In my last dispatch, I explained that thanks to my managing partner’s roving eye for a fashionable cause, I had yet again found myself in a tight spot. Readers may recall that MP had...
by Grahame Jones | Nov 1, 2025 | PM Magazine
Barely a week goes by without news of a firm unveiling a creatively named, AI-powered tool designed to deliver greater efficiency. Innovation and technology are rapidly reshaping how professional services are delivered and how firms are perceived. Positioning...