Patience Takyuka – Keep asking questions

Studying journalism at university has been the perfect building block for a career in professional services marketing. The ability to question ‘why we are doing this’ builds better marketers, Patience Takyuka tells Matt Baldwin. Patience Takyuka is a Senior Business...

Building Biodiversity – Net Gain thought leaders

BDB Pitmans delivered a multi-channel thought leadership campaign on the introduction of the Biodiversity Net Gain regime. Alexa Downing shares details of its strategy and execution. BDB Pitmans has long been considered one of the UK’s leading infrastructure advisory...

Mills & Reeve – AI unlocks client insights

Mills & Reeve’s Fearless Feedback client listening programme is widely recognised as one of the best in the professional services sector. But now, a new AI-powered platform developed by Meridian West is helping the firm unlock fresh insights that are driving...

The big pitch? Keep Calm, Get Data and Carry On

What role can client listening programmes play in panel reviews and retenders, ask Francesca Ayers and Paul Roberts. As the economy picks up and confidence returns, clients are starting to bring forward panel reviews and retenders for services which previously have...