by Patience Takyuka | Jul 1, 2024 | PM Magazine
Studying journalism at university has been the perfect building block for a career in professional services marketing. The ability to question ‘why we are doing this’ builds better marketers, Patience Takyuka tells Matt Baldwin. Patience Takyuka is a Senior Business...
by Alexa Downing | Jul 1, 2024 | PM Magazine
BDB Pitmans delivered a multi-channel thought leadership campaign on the introduction of the Biodiversity Net Gain regime. Alexa Downing shares details of its strategy and execution. BDB Pitmans has long been considered one of the UK’s leading infrastructure advisory...
by Shana Garioch | Jul 1, 2024 | Editor's picks, PM Magazine
Effective leadership styles play a crucial role in retaining talent within the workplace. When leadership changes occur, it brings a level of uncertainty which can often lead to feelings of stress and anxiety, playing a significant role in staff mental health and...
by Ben Kent | Jul 1, 2024 | PM Magazine
Mills & Reeve’s Fearless Feedback client listening programme is widely recognised as one of the best in the professional services sector. But now, a new AI-powered platform developed by Meridian West is helping the firm unlock fresh insights that are driving...
by Lisa Alty | Jul 1, 2024 | Editor's picks, PM Magazine
Strategy. A word that ricochets around boardrooms like a pinball in my favourite arcade game. Once my go-to move in a heated family game of Uno, this term has infiltrated the marketing mindset morphing into a catchall that can, paradoxically, mean everything and...
by Francesca Ayers | Jul 1, 2024 | PM Magazine
What role can client listening programmes play in panel reviews and retenders, ask Francesca Ayers and Paul Roberts. As the economy picks up and confidence returns, clients are starting to bring forward panel reviews and retenders for services which previously have...