PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor
In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
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Articles from latest issue
The business development imperative
Too busy for business development? That, says Bernard Savage, misses the...
Gonzalez Calvillo – Mexico’s leading law firm with a global outlook
With the IBA shortly to descend on Mexico City, Neasa MacErlean speaks to Hugo...
Communicating values across professional services
ESG is like an unfolding story, growing with time and keeping its readers...
Purpose – A tool for clarity in times of uncertainty
Purpose-led businesses outperform their rivals. Joanne Kerr at Brand Pie...
Bishop Fleming: An ESG Journey
Transparency, engagement and continuous investment underpin Bishop Fleming’s...
Internal communications: a strategic imperative
It is impossible to overstate the value of effective internal communication...
Mastering metrics for business success
The power of KPIs in business development lies in their ability to measure...
The rise of the fractional CMO
Unable to afford a full-time CMO? Then a fractional CMO might just be the...
Crunch CMO
When the going gets tough it may be time for a ‘crunch CMO’, says Susanne...
How a change of grammar rescued the firm’s drinks party
“Now, here’s an idea,” announced my managing partner, theatrically. “A drinks...
Sustainability marketing: A journey through COP28
With the eyes of the world on the UAE and COP28, Al Tamimi & Company...
Brand M&A
Professional services firms are now taking a more considered and creative...
One campaign, six regions…
The Fast Growth Secrets campaign delivers a multi-channel, multi-region...
Latest news
Driving future growth Moore Barlow appoints new CMO
Top 100 law firm Moore Barlow has appointed Michelle Wheeler to the role of...
HLB unveils ambitious strategy
HLB unveils ambitious strategy HLB, the global network of independent advisory...
Obituary – Francis Mainoo
Francis was known by, respected by and a valued friend to so many people in...
Womble Bond Dickinson’s New Perspectives
A new brand campaign from international law firm Womble Bond Dickinson (WBD)...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”