PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor

In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
Womble Bond Dickinson – How advertising builds brands
Womble Bond Dickinson is currently running three brand-building advertising campaigns. Dale Gorley explains why. When it comes to marketing in professional services, the significance of brand building is often overlooked. There is pressure for an immediate return on...
The art of marketing
For marketers to truly understand their firm it helps to see it through the eyes of its clients. Kim Aaronricks shares with Matt Baldwin the Rickard Luckin way. Kim Aaronricks had never planned on being a marketer, let alone the Head of Marketing for one of the oldest...
From Hollywood to the boardroom
An award-winning thought leadership campaign from Simmons & Simmons explores the dystopian and utopian futures businesses might face. Alice Nutbrown explains why the firm looked to science fiction and Hollywood for inspiration. In a world where the lines between...
Articles from latest issue
Chambers reacts
Chambers is investing significantly in how we work with law firms. Our...
Chambers hits law firms with stiff price increases as sales teams target partners
Law firm marketers question the value of the legal directories following...
Lifting off: Why Albert Goodman backed the Bristol Balloon Fiesta
West Country accountancy firm Albert Goodman put its name – and brand colours...
Burnishing your brand or buying a badge?
From hot-air balloons to horticultural show gardens, professional services...
On the move ..
Catriona Russell Lester Aldridge has appointed Catriona Russell its Business...
PM Forum welcomes the following new members
Lavery, Canada Marks & Clerk, Canada Osborne Partners, India Dillon...
Clifford Chance reveal brand refresh
Global law firm Clifford Chance has unveiled a refresh of its brand,...
UK firms top responsible business index
UK law firms have continued to scale up responsible business activity, topping...
From back office to brand story Using and marketing AI event review – London, 16 September 2025
For the third year running, global law firm Dechert LLP hosted the PM Forum...
Clare Quinn-Waters joins Edwin Coe as Chief Growth Officer
Edwin Coe has appointed Clare Quinn-Waters to the newly created role of Chief...
PM Forum joins forces with leading property networking group
Practice Management International (PMI) – the holding company of the world’s...
The fame game
Professional services firms have a complex relationship with brand. We all get...
PM Forum strengthens property sector reach through Profile Property Marketing Network
PM Forum, the world’s largest and fastest-growing community of professional...
Latest news
PM Forum strengthens property sector reach through Profile Property Marketing Network
PM Forum, the world’s largest and fastest-growing community of professional...
On the move .
Tom Dunn Tom Dunn has joined Simmons & Simmons as a Business Development...
Harnessing AI for growth – insights from Cambridge
On 1 July, the East of England Committee hosted a forward-looking event at the...
Simpson Millar appoints new Head of Business Development
Consumer law firm Simpson Millar has appointed Esther Ralston as its new Head...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”



