Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
The habit gap: Why professional services firms know what to do and still don’t do it
Most professional services firms don't have a knowledge problem. They have a habit problem. Cross-selling, following up, capturing what a client said in the corridor after a meeting; everyone knows this matters, and almost nobody does it consistently. The same goes...
The 70 percent rule: what would/should BD teams do if 70% of tasks were taken care of by AI?
Legal Engine predicts that, by 2027, around 70% of today’s business development tasks could be carried out by AI agents.* This session will bring together a panel of senior BD and Marketing leaders to explore where teams are already reallocating their time, what they...
AI to drive competitive advantage
Over the past three years, our annual AI event has followed the rapid evolution of artificial intelligence in professional services marketing and business development. What began as conversations about AI's potential has become a discussion about practical...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
If culture is king, values are the crown
All firms have values, driven by an inherent DNA. Some firms know their DNA but don’t formalise it; others don’t realise that it forms part of their team’s culture and delivery; a few have embedded it in their culture and work hard to ensure that messages are clear....
Bidding & listening strategies for winning work and retaining key accounts
In this national webinar, Francesca Ayers and Paul Roberts outlined current trends and lead an advanced walkthrough of the client bidding and listening cycle, enabling members to win more work and retain key accounts. Specific areas to be covered include: Live...
Profit is not purpose: putting the ‘why’ into professional services marketing and BD
Every business has a purpose – whether they know it or not. Increasingly, clients and employees are looking beyond the financials to understand how businesses align with their values and desired impact on the world. The rise and rise of purpose-based marketing...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”