by Matt Baldwin | Jan 1, 2026 | PM Magazine
Ashtons Legal, a full-service firm across East Anglia and beyond, has been a Conscious client since 2018. Their long-term investment in SEO, digital marketing and client experience has positioned them well for AI search. Despite GEO and AI search being relatively new,...
by Matt Baldwin | Jan 1, 2026 | News, PM Magazine
The professional services recruiter Totum Partners has transitioned to an Employee Ownership Trust (EOT). The new structure places the business in the hands of its employees who have helped build and make it successful. Log in to read...
by Dan Hodges | Jan 1, 2026 | PM Magazine
AI is redefining search, says Dan Hodges. Over the last 22 years, we have helped professional services firms succeed online. In that time, digital trends have shifted constantly, but the rise of generative search engine optimisation (GEO) and AI search marks a real...
by Matt Baldwin | Jan 1, 2026 | PM Magazine
CBRE has long championed the apprenticeship route into the real estate industry, and that now extends to its marketing and communications team. Millie Grice shares her journey with Matt Baldwin. The typical route into professional services marketing involved A-levels,...
by Riana Unadkat | Jan 1, 2026 | News, PM Magazine
Overlooking London Bridge, Gowling WLG’s London office hosted PM Forum’s rebranding event, drawing marketers from across professional services. A panel of senior marketing and business development leaders from global elite firms unpacked the varied drivers behind...
by Harry Nichol and Hayley Duggan | Jan 1, 2026 | PM Magazine
Recipients of Marketing Team of the Year at the Legal 500 Bar Awards 2025, Hayley Duggan and Harry Nichol at Wilberforce Chambers look to the hot topics facing marketers at the Bar in 2026. Marketing and business development (BD) at the Bar has evolved more rapidly in...
