Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Practical and professional skills for marketing/BD assistants
A popular half-day interactive workshop – now online – for those with a basic understanding and some experience of marketing/BD who would like to develop their marketing/BD knowledge, skills, role and career within a professional service firm. In ‘Thinking’ we review...
AI in Marketing
This online workshop explores the role of artificial intelligence (AI) in marketing, covering key concepts, tools and ethical considerations. Participants will learn practical applications of AI such as chatbots and customer behaviour analysis and discover how to...
The Proactive Marketing and BD Executive
This popular interactive full day digital workshop helps senior marketing and business development assistants and executives move confidently from responsive service provision into more proactive advisory roles. It supports their professional development and personal...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Reduce rainmaker dependency to drive faster growth
One of the benefits of the Forum’s strategic partnership with ICON APAC is important research studies across the combined 7,000 membership and beyond. A new joint research study with contributions from over 200 firms across the world, including 40 from the UK, reveals...
Linking Corporate Goals to Marketing Initiatives: Clients, Markets, and People
In this taster, Mary Cloonan shared best practices she has seen work across professional services firms over the past twenty years. Using the People, Clients, and Markets lens, she showed how marketing teams can connect corporate goals to strategies and tactics that...
Catching up on AI for Business Services in Professional Services
AI is moving fast, and most law firms are still figuring out what it really means for them. With pressure mounting to do more with less, BD, marketing and innovation teams have a crucial role to play in helping firms adapt. This session was designed to help attendees...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”





