Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Driving Growth: Next-Gen M&BD strategies for success in challenging times
Join us for a live discussion of senior marketing leaders as they share CMO-level insights on how professional services firms are reshaping Marketing & Business Development activities to drive growth in a market defined by economic uncertainty, fee pressure and...
The building blocks of a seamless client journey
Join us for an engaging and interactive workshop where we’ll use the powerful methodology of LEGO® SERIOUS PLAY® to creatively explore and map out effective client journeys. What to Expect Through guided exercises and collaborative storytelling, you’ll: Build and...
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Brand (marketing) and sales (business development) often struggle to work in true partnership. They operate with different metrics, different time horizons, and sometimes seemingly contradictory goals. Marketing focuses on long term brand equity, awareness and...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Building Brand and Reputation in Canada: Navigating Geography, Culture, and the Age of AI
In a world where perception is shaped not just by our own actions—but increasingly by digital platforms, algorithms, and third-party voices—how do B2B firms truly build trust and visibility in the Canadian market? This session brought together seasoned marketing and...
Mapping the Client Journey in Professional Services
Client journey mapping has been rising on the agenda in professional services for the past few years, but precious few firms have so far grasped the nettle. Done well, client journey mapping can be transformative in revealing hidden pain points and unlocking...
Justify Your Budget: The Real Case for Advertising
In this webinar, two outspoken advocates in favour of advertising by professional services firms came together—not to sell, but to scrutinise. They explored what they’ve learned, where they disagree, and why advertising still matters. No fan worship. No sales deck....
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”