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PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Building a Client-Centred Culture: The Client Experience Project at Amicus Law
Client experience is our most powerful marketing tool, says Jess Coombes. At Amicus Law, we believe that delivering excellent legal advice is only part of what makes a great law firm. The way clients feel throughout their journey with us is equally important. From the...
Why law firms must measure AI ROI, not AI adoption
The legal sector’s traditional scepticism towards technology is often said to be a weakness, but it is precisely this scepticism that should guide firms’ approach to AI, says Kelly White. The legal sector has never been what I would call an enthusiastic early adopter...
Funny Business (to Business)
Professional services should embrace being a bit more unprofessional, argues Giles Edwards. A little over 20 years ago, I spent two years teaching English in Indonesia. By most conventional measures, I was a terrible teacher. But thanks to having the maturity of a...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
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