Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
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Specialist content
PM Magazine and article
Webinar recordings and videos
Research, Surveys, and Poll Findings
Book Reviews
PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Dentons’ ApprenticeLink
ApprenticeLink, founded in July 2024, has grown into an apprentice-led cross-industry network of more than 275 early career professionals, offering events and informal meetups that help apprentices build the networks, confidence and skills they may otherwise miss...
Pricing isn’t rational, it’s psychological
Pricing in professional services is often treated as a rational exercise. It is anything but, says Lee Curtis. Psychology, not spreadsheets, drives client decisions. We like to think pricing is rational. It isn’t. Take a restaurant wine list. Most people won’t buy the...
The case for going further
Shaun Jardine argues the billable hour is not just badly managed. It is structurally wrong. For Shaun Jardine, former law firm CEO and now a pricing consultant and author, the problem with professional services pricing runs deeper than transparency or discount...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
Digital Marketing
Marketing Benchmark
Sustainability
Chambers research
Digital & Social Technologies Study
CRM
Purpose
Corporate social responsibility
Increasing your value
Marketing Salaries