AI is changing how firms are discovered, how proposals are produced and how opportunities are assessed. The bigger opportunity may not be writing better bids but making better decisions about which ones to pursue, says Richard Crook.
We recently won an opportunity after the client found Saffery through an AI search. At the same time, we’re using AI within our own bid process, from research and drafting to checking responses against RFP requirements.
That offers a glimpse of how bidding may evolve over the next few years. AI is already influencing which firms clients consider and how those firms respond. The more interesting issue is how far its influence will extend into the wider buying and decision-making process.
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