Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
June 2026
The business case for wellbeing – a conversation with Richard Martin and Jonathan Watkins
The evolving role of legal directories in the AI era
July 2026
Liverpool breakfast event; coffee, connections and conversation
PM Forum South West Summer Drinks
Marketing training for you
Aspiring Marketing and Business Development Leader
CityPoint, One Ropemaker Street, London EC2Y 9SS
Catch up with webinars
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Growth perspectives : Private equity and business development
As private equity accelerates across professional services, firms attending the Managing Partners’ Forum’s Professional Services Growth Conference faced a critical question: How do you turn investment into sustainable growth? Kim Tasso joined them to discover the...
Lawyers in the dock
John de Forte takes a sideways look at the world of professional services marketing. How can law firms counter negative perceptions about their profession? An IT expert asked a user to choose a password of eight characters. The user replied: ‘Snow White and the Seven...
From zero to hero in seven days: How to build AI visibility fast
AI visibility is a discipline, not a one-off project, writes Larysa Hale. Right. Now that I have your attention, let’s be honest: nobody becomes a hero in seven days. What you can do in seven days is stop being invisible. Marketing has long revolved around rankings,...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”