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Events & networking coming up
September 2026
The 70 percent rule: what would/should BD teams do if 70% of tasks were taken care of by AI?
October 2026
PM Forum Annual Conference 2026
Marketing training for you
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Translating data into actionable insights
Totum consultant Jennifer Owen talks to Matt Stevens at Dentons and Steve Carlton at Slaughter and May about how they are using data to unlock intelligence. Today’s explosion in data, together with the rise of artificial intelligence (AI) and machine learning,...
Case study: Barnett Waddingham
Independent professional services consultancy Barnett Waddingham has embraced data-led marketing. Marketing Insights Manager Nina Stanfield and Marketing Campaigns Manager Karen Hamilton explain more. Most of the marketing we do is digital marketing, and much of what...
Waving or drowning?
The digital revolution means that we are now drowning in an abundance of data. What’s a marketeer to do? James Lumley finds out more. In 2012, two years after the first iPad hit the market, iconic management publication The Harvard Business Review predicted that big...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
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