Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Driving Growth: Next-Gen M&BD strategies for success in challenging times
Join us for a live discussion of senior marketing leaders as they share CMO-level insights on how professional services firms are reshaping Marketing & Business Development activities to drive growth in a market defined by economic uncertainty, fee pressure and...
The building blocks of a seamless client journey
Join us for an engaging and interactive workshop where we’ll use the powerful methodology of LEGO® SERIOUS PLAY® to creatively explore and map out effective client journeys. What to Expect Through guided exercises and collaborative storytelling, you’ll: Build and...
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Brand (marketing) and sales (business development) often struggle to work in true partnership. They operate with different metrics, different time horizons, and sometimes seemingly contradictory goals. Marketing focuses on long term brand equity, awareness and...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Reduce rainmaker dependency to drive faster growth
One of the benefits of the Forum’s strategic partnership with ICON APAC is important research studies across the combined 7,000 membership and beyond. A new joint research study with contributions from over 200 firms across the world, including 40 from the UK, reveals...
Linking Corporate Goals to Marketing Initiatives: Clients, Markets, and People
In this taster, Mary Cloonan shared best practices she has seen work across professional services firms over the past twenty years. Using the People, Clients, and Markets lens, she showed how marketing teams can connect corporate goals to strategies and tactics that...
Catching up on AI for Business Services in Professional Services
AI is moving fast, and most law firms are still figuring out what it really means for them. With pressure mounting to do more with less, BD, marketing and innovation teams have a crucial role to play in helping firms adapt. This session was designed to help attendees...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”