Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
CEO Townhall
Join us this October for the PM Forum Annual Review 2025, a flagship event bringing together marketing and business development leaders from across professional services. Led by Richard Chaplin, CEO of PM Forum, the session will provide a clear and engaging overview...
Linking Corporate Goals to Marketing Initiatives: Clients, Markets, and People
In this session, Mary Cloonan will share best practices she has seen work across professional services firms over the past twenty years. Using the People, Clients, and Markets lens, she will show how marketing teams can connect corporate goals to strategies and...
Making the most of marketing: the partner’s view
Effective and impactful marketing relies on strong relationships and communication between client advisory and marketing teams. Join your peers for an engaging event exploring what truly drives collaboration between client-facing fee earners and marketing teams....
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Mapping the Client Journey in Professional Services
Client journey mapping has been rising on the agenda in professional services for the past few years, but precious few firms have so far grasped the nettle. Done well, client journey mapping can be transformative in revealing hidden pain points and unlocking...
Justify Your Budget: The Real Case for Advertising
In this webinar, two outspoken advocates in favour of advertising by professional services firms came together—not to sell, but to scrutinise. They explored what they’ve learned, where they disagree, and why advertising still matters. No fan worship. No sales deck....
Gen AI in Action: Elevate your thought leadership
Are you leveraging Gen AI to improve and evolve your marketing activity? This national webinar organised by North West committee, aimed to deepen knowledge through real-world case studies and actionable insights. This session is focused on: How Gen AI can be utilised...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”