Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Unlocking Client Insights: Turning Feedback into Strategic Advantage
The aim of this workshop is to help MBD professionals understand the critical role client listening and research play in shaping marketing strategies, driving business development, and enhancing client experience. By exploring practical tools and systems, participants...
Driving Growth: Next-Gen M&BD strategies for success in challenging times
Join us for a live discussion of senior marketing leaders as they share CMO-level insights on how professional services firms are reshaping Marketing & Business Development activities to drive growth in a market defined by economic uncertainty, fee pressure and...
The building blocks of a seamless client journey
Join us for an engaging and interactive workshop where we’ll use the powerful methodology of LEGO® SERIOUS PLAY® to creatively explore and map out effective client journeys. What to Expect Through guided exercises and collaborative storytelling, you’ll: Build and...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Aligning stakeholders around a client listening programme
Making improvements to client service and experience was selected as the number one priority for marketing and BD teams in 2025 by CMOs and BD leaders who participated in the Forum’s annual Strategy & Marketing Benchmark. This drive for improvement in CX raises...
The end of the turf war: aligning frontline advisors and marketing for brand success
Is the age-old conflict between frontline advisors and marketing sabotaging your brand’s success? A unified brand experience is no longer a luxury – it’s a necessity. Clients expect consistency across all touchpoints, and a disjointed firm can create off-putting...
Mission Possible: how marketing can deliver the ROI you need
Your mission, should you choose to accept it, is to understand the essential marketing strategies that can unlock growth and deliver the ROI your firm needs. Many firms fail to reach their full potential by underestimating the power of marketing to generate leads,...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”





