by Matt Baldwin | May 1, 2024 | PM Magazine
Higgs LLP, a leading Midlands law firm known for its commitment to exceptional client service and legal expertise, has announced the launch of its new brand: “People Driven. Legal Excellence.” The new brand reflects the firm’s commitment to prioritising people while...
by Matt Baldwin | May 1, 2024 | PM Magazine
Professional services firms are undergoing a profound change. There is a collective shift of consciousness with firms making genuine attempts to do business better. Firms are exploring their purpose, defining what was once simple CSR activity into responsible business...
by John de Forte | May 1, 2024 | PM Magazine
John de Forte takes a sideways look at the world of professional services marketing. This issue: the perils of predictive text. One product of AI has aroused little attention. Perhaps that is because it seems to have been with us for a long time and we don’t think of...
by Nicole Bachman | May 1, 2024 | PM Magazine
An engaged, collaborative and high-performing C-suite is essential if professional services firms are to navigate a VUCA world, says Nicole Bachman. The professional services landscape has changed dramatically over the past decade and will continue to do so....
by Ralph Jackson | May 1, 2024 | PM Magazine
Preparation is key to riding a crisis, says Ralph Jackson. As marketeers and PRs working in professional services know, having your firm or client criticised in your professions’ media is not great; it’s even worse when that can escalate to the legacy (or traditional)...
by Michael Evans | May 1, 2024 | PM Magazine
Benchmarking one firm’s reputation against another is challenging. But no longer, with the Positive Law Firm Reputation Index, or RepDex, shining a light on the world’s largest law firms say Michael Evans and Tom Boulton. Here are some facts about the media profiles...
