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Inside Simmons and Simmons’ Emerging Leaders Programme

by Kate Kelly | Jan 1, 2026 | Editor's picks, PM Magazine

Kate Kelly has joined the Emerging Leaders Programme for marketers and business development professionals at Simmons & Simmons. She shares her experience. Have you ever considered what truly makes a good leader? Not just a manager, but a genuine leader? Perhaps...

How can we prepare marketing and business development for the AI era?

by Lindsay Ryan | Jan 1, 2026 | Editor's picks, PM Magazine

Marketing and business development is facing its clean-up, shape-up and skill-up moment if it is to guide AI strategies, says Lindsay Ryan. The AI era is redefining the boundaries of marketing and business development. From predictive insights to hyper-personalised...

There’s a bot for that… How artificial intelligence is transforming professional services marketing

by James Lumley | Jan 1, 2026 | Editor's picks, PM Magazine

Anybody who has worked for any amount of time in the marketing and BD department of a UK law firm is likely to have a visceral reaction to the phrase ‘directory submissions’. Chambers & Partners and The Legal 500 were once, for those who are lucky enough not to...

30th PM Forum Conference – Beyond boundaries and breaking the mould

by Kim Tasso | Nov 1, 2025 | Editor's picks, PM Magazine

Some 200 professional services marketers attended the PM Forum’s 30th annual conference in central London. Kim Tasso joined them. To mark the 30th Annual PM Forum Conference, we shifted venues to the bright, modern Minster Building in the midst of insurance-land in...

Chambers hits law firms with stiff price increases as sales teams target partners

by Matt Baldwin | Nov 1, 2025 | Editor's picks, PM Magazine

Law firm marketers question the value of the legal directories following substantial price rises and aggressive sales tactics, writes Matt Baldwin. Senior law firm marketers have reacted with frustration following substantial cost increases introduced by the private...

Burnishing your brand or buying a badge?

by James Lumley | Nov 1, 2025 | Editor's picks, PM Magazine

From hot-air balloons to horticultural show gardens, professional services firms are rethinking what sponsorship can do. In an era of brand building, visibility and values, James Lumley explores how firms are activating partnerships that go beyond the logo. For...
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