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Profit is not purpose: putting the ‘why’ into professional services marketing and BD

by PM Forum | Mar 1, 2024 | Webinar Taster, Events & Webinars, London

Every business has a purpose – whether they know it or not. Increasingly, clients and employees are looking beyond the financials to understand how businesses align with their values and desired impact on the world. The rise and rise of purpose-based marketing...

A look ahead to 2024: Insights from the 12th International Marketing Benchmark

by PM Forum | Jan 26, 2024 | Webinar Taster, Events & Webinars, London

In this short webinar taster, you will learn how do professional services firms plan to respond to the marketing & business development challenges and opportunities in the coming year? The findings of the 12th annual International Marketing Benchmark allow you to...
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