by Alastair Beddow | Jan 23, 2025 | Events & Webinars, London, South East, Webinar Taster
In this webinar, we explored how professional services firms responded to the marketing and business development challenges and opportunities of the year. The findings of the 13th annual Strategy & Marketing Benchmark provided valuable insights, allowing...
by PM Forum | Nov 13, 2024 | Events & Webinars, London, Webinar Taster
Focusing solely on innovative pricing models overlooks those vital pricing conversations between BD and marketing professionals and frontline advisers. This webinar explored how best to support your frontline advisers when negotiating fees with clients. In this...
by PM Forum | Oct 16, 2024 | Events & Webinars, London, South East, Webinar Taster
What is reciprocal mentoring and how does it support well-being? In this webinar taster, Antoinette Willcocks, River Road and Sunita Harley, Collective Insight explored the impact of reciprocal mentoring on well-being, and how it benefits personal and professional...
by PM Forum | Jul 22, 2024 | Events & Webinars, London, Webinar Taster
In this webinar taster, we explored the pivotal role of data in shaping marketing and business development (MBD) strategies for professional services firms. The discussion focused on harnessing the wealth of data from various sources—such as adviser activities,...
by PM Forum | Apr 26, 2024 | Events & Webinars, London, Webinar Taster
There is no doubt that “growth” is on the strategic agenda for many firms at the moment that are looking to drive new business to assert their place in the market. Sales is no longer a dirty word in professional services and BD teams are morphing to accommodate more...
by PM Forum | Mar 1, 2024 | Webinar Taster, Events & Webinars, London
Every business has a purpose – whether they know it or not. Increasingly, clients and employees are looking beyond the financials to understand how businesses align with their values and desired impact on the world. The rise and rise of purpose-based marketing...
