by PM Forum | Dec 5, 2024 | Events & Webinars, Wales, Webinar Taster
This national webinar featured two marketing leaders as they shared insights on thought leadership campaigns designed to drive growth and generate leads. Nigel Sprunt presented a behind-the-scenes look at Withers’ recent digital thought leadership campaign, in...
by PM Forum | Nov 13, 2024 | Events & Webinars, London, Webinar Taster
Focusing solely on innovative pricing models overlooks those vital pricing conversations between BD and marketing professionals and frontline advisers. This webinar explored how best to support your frontline advisers when negotiating fees with clients. In this...
by PM Forum | Oct 21, 2024 | Events & Webinars, Ireland, Webinar Taster
“If you build it, they will come” – not always the case when running a campaign but let’s get back to basics and think about what the client really wants in order to make your campaign a success. In this taster, we took a step by step approach to creating a...
by PM Forum | Oct 16, 2024 | Events & Webinars, London, South East, Webinar Taster
What is reciprocal mentoring and how does it support well-being? In this webinar taster, Antoinette Willcocks, River Road and Sunita Harley, Collective Insight explored the impact of reciprocal mentoring on well-being, and how it benefits personal and professional...
by PM Forum | Oct 7, 2024 | Events & Webinars, Scotland, Webinar Taster
In today’s evolving business landscape, hybrid working models have become the norm, offering both opportunities and challenges for HR and marketing teams within professional service firms. This national webinar aimed to explore how firms can cultivate a...
by PM Forum | Sep 20, 2024 | Events & Webinars, Webinar Taster, Yorkshire
With four generations currently in the workforce, understanding and mastering intergenerational communication is crucial for attracting a diverse client base. This webinar taster addressed the unique challenges marketers face with a multi-generational workforce and...
