Marketing Benchmark 2022

Turning uncertainty to advantage Now a decade old, our annual Marketing Leaders’ Benchmark shows that marketers are not letting the continued disruption of the pandemic derail their plans for a successful 2022. Alastair Beddow reports. Predicting the future is...

Marketing Salaries 2022

The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge. Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process converting a 27% director gender pay...

Rebooting marketing for growth

Kim Tasso reports on this year’s PM Forum conference. It seemed like just yesterday when we were poised in front of our screens at home attending the first online PM Forum conference in 2020 – and here we were again. The new 3D floorplan provided a relaxing background...

Marketing Benchmark 2021

Is it time for a radical marketing rethink? Now in its ninth cycle, our annual benchmark survey shows a lot can change in a year. Alastair Beddow considers whether there are reasons to be optimistic about 2021. What a difference 12 months can make. Analysing the...