PM Magazine
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Stay up to date with the latest developments
A high-quality educational tool, PM Magazine allows busy people to stay up to date with developments in a timely and efficient manner. Produced bi-monthly, readers receive the latest news, views and inspiration on the issues and activities that really count – presented in an authoritative yet accessible style.
An irreplaceable source of knowledge
The depth of coverage makes PM Magazine a highly respected, invaluable reference as well as an irreplaceable source of contacts, practical hints and research data, such as the findings of the Forum’s definitive annual salary survey and marketing benchmark.
Access to a library of learning
And it’s much more than a magazine. All articles since 1993 are available through the new Skills Development Platform. Members in the UK & Ireland can request a personal hard copy of the magazine to an office or home address. In other countries, a single copy is mailed to the country contact at each firm for local circulation.
Editor

In addition to editing PM magazine, Matt Baldwin is the joint managing director of Coast Communications, a communications consultancy that works extensively across the professional services sector.
Editor’s picks
Business development coaching – Why consistency is more important than intensity
Business Development Lead, DeloitteHabits beat gestures when building a BD culture, says Martin Bragg, Business Development Lead at Deloitte. Relationships oil the wheels of professional services. Even today, in a world of reverse auctions and ever more competitive...
The power of print
In a noisy world, print is enjoying a renaissance. Kate Roberts at Shakespeare Martineau explains why. As content managers within the professional services sector, we’re tasked with the crucial responsibility of creating and disseminating information to our target...
Doing the right thing?
Over the last few years, professional services firms have come under increasing pressure not just to do good, but to demonstrate that they are doing good both to their clients and to the world at large. How have they been doing this, and in what way is this impacting...
Articles from latest issue
Trump vs Big Law Communicating in Chaos
t has been a tumultuous start for US law firms under the Trump spotlight. Ben...
The Kennedy Moment
From The Body Shop to the Magic Circle, James Harkness explains what good...
Kim Tolkien : The network builder
Kim Tolkien is the Business Development Manager for the global intellectual...
Relationship Matters
Relationship mapping is the key to winning new business, argues Dr Ryan...
House Shouts
There will be very few law firms where the CEO knows the names of all 190...
Earning and learning – apprenticeship pioneers
Farrer & Co was an early pioneer of solicitor and marketing...
Account-Based Marketing : The definitive guide for B2B marketers
Account-based marketing is used by the world’s most successful professional...
Smells like team spirit
A late comer to internal communications, Tom Lee is now a passionate convert....
Following the leaders
Kathryn Kneller, through her consultancy IC Mastery, has worked on internal...
Hearts and minds: the challenge of internal communications
Frequently understaffed and underfunded, internal comms is often seen as the...
Membership
PM Forum welcomes the following new members: Alder King AlixPartners Cluttons...
On the move
David Yates has joined Dechert as a Senior Client Development Manager. He...
PM Forum India launch
The who’s who of the professional services marketing community convened to...
Latest news
Azets appoints Paula Darvell as Group Chief Marketing Officer
Azets, the international advisory, outsourcing and compliance group, has...
Ashurst appoints Chief Business Development Officer
Global law firm Ashurst has appointed Adam Soames as its Chief Business...
Marketing salaries 30% higher in Australia than the UK
PM Forum has conducted its annual marketing salary and performance reviews...
Ceremony for the PBS Growth Awards now part of the PBS Growth Summit
The Managing Partners’ Forum and the Centre for Professional Services Research...
What do readers think?
“I find PM Magazine an incredibly valuable and idea-generating read. Not only does it help confirm and back up what I do on a daily basis, it gives me food for thought and helps with the strategic and creative aspect of my job.”
“I enjoy PM Magazine and find value in each issue.”



