Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Perspectives: A Gallery Tour for the Modern Marketer
Marketing training for you
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
HLB unveils ambitious strategy
HLB unveils ambitious strategy HLB, the global network of independent advisory and accountancy firms, has launched a new network strategy, Innovative People, Brighter Futures, outlining key priorities and objectives to 2027. HLB aspires to be a challenger brand among...
The data wave
Professional services marketers have been slow to tap into the wealth of data their firms create. The challenges faced in collecting and interpreting all but the most basic of data has often pushed marketers towards measures that shows how busy we are and how much...
Your guide to selling to the public sector
With 120,000 contracts a year, from 6,500 buying organisations through 50 portals, winning public sector work is challenging. Sandy Boxall, a sales director at BAE Systems, has created the answer – Contract Finder Pro. Thomas Jefferson once said that “with the change...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
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