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March 2026
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Star power?
Withers LLP’s eye-catching thought leadership campaign shows that you don’t need to resort to the obvious to tell a great story. James Lumley finds out more. Withers LLP’s now famous thought leadership campaign, developed with the Financial Times commercial...
Following the Leader
What is ‘thought leadership’ and what is it good for? James Lumley goes on a quest to pin down exactly what this frequently used buzzword really means, and how it can help professional services firms to leverage their brands and make sales. Claire Mason, founder of...
Partner and fee earner coaching: An in-house perspective
Creating a BD roadmap that gives fee-earners the confidence to step out of their comfort zones is the Moore Barlow way, writes Michelle Wheeler. How does that old saying go? ‘You can lead a horse to water, but you can’t make it drink.’ I am occasionally reminded of...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
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