Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
From Relationships to Revenue: How Top Firms Use Client Feedback for Sales
AI Masterclass for practical insights you can use today
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Marketing training for you
Coaching Skills Academy
The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.
Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.
Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Call the professionals
All marketing, business development and communications specialists working in professional services firms provide coaching and training. Whether it is something we do consciously or not, we will be there helping colleagues to better network, use LinkedIn more...
Election fever
Icarus faces the pitfalls of letting the staff have their say. 2024 is the year when half the world is going to the polls and election fever seems to have got into my Managing Partner’s blood. At least that’s the only reason I can think of for his sudden interest in...
Patience Takyuka – Keep asking questions
Studying journalism at university has been the perfect building block for a career in professional services marketing. The ability to question ‘why we are doing this’ builds better marketers, Patience Takyuka tells Matt Baldwin. Patience Takyuka is a Senior Business...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”