Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Marketing training for you
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
A community of connections
When business development teams see themselves as business partners, it changes the way the role is approached. Laura Chamberlain tells Matt Baldwin how. To take on a global business development role supporting a top-tier practice at one of the world’s largest and...
Everyone’s an expert
The way consumers buy professional services is changing. But are firms keeping up, asks PM Forum conference keynote Dr Susan Rose? Advances in technology are changing the ways we lead our lives. Nowhere is this more evident than in consumer marketing. Digitalisation...
The power of harnessing neurodivergent talent
If marketing and business development want to remain agile, innovative and truly reflective of the client base they serve, they cannot afford to overlook neurodivergent talent, argues Heather T Lacey. Neurodiversity is having its moment in the spotlight. If it’s not...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
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“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”








