Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Campaign development, thought leadership and project management
Much of the work of marketers and business developers involves creating and implementing campaigns that integrate marketing, selling and relationship management activities – whether for the firm, sectors or services. This half day online workshop guides you through...
Planning digital campaigns and content strategy
From content plan to measurable results Most professional services campaigns are a list of channels with a launch date. The goal is vague, the content is whatever the fee earners can be persuaded to write, and measurement is decided afterwards, if at all. This...
Towards KAM and ABM – Helping fee-earners with client relationship management
This half-day workshop explores how to design and implement a Key Account Management (KAM) programme. It provides a selection of models, tools, techniques and ideas to help marketing and BD professionals whether they are new to KAM or manage existing programmes. It...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Justify Your Budget: The Real Case for Advertising
In this webinar, two outspoken advocates in favour of advertising by professional services firms came together—not to sell, but to scrutinise. They explored what they’ve learned, where they disagree, and why advertising still matters. No fan worship. No sales deck....
Gen AI in Action: Elevate your thought leadership
Are you leveraging Gen AI to improve and evolve your marketing activity? This national webinar organised by North West committee, aimed to deepen knowledge through real-world case studies and actionable insights. This session is focused on: How Gen AI can be utilised...
PM Forum taster: Unlocking growth – How Marketing and BD teams drive value
As Marketing & BD professionals, our role centres on helping frontline advisers add value to client relationships. Yet how much time do we devote to considering the extent that our marketing activities are adding value across the firm, and where we could add more...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”





