Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Transition from Marketing to Business Development in a PSF
Increasingly, professional services marketers are expanding their roles and transitioning into B2B business development roles. The move from marketing to BD isn't simply about doing different tasks. It's about changing your perspective – from promoting the firm to...
Getting the most from LinkedIn
LinkedIn is where professional services reputations are actually built, and most firms are using a fraction of what it can do. This workshop covers the firm account and the fee-earner profiles together, because in this sector the individuals outperform the brand and...
Strategic Analytics and Optimisation
For teams already comfortable in GA4 who need to answer the harder question: which marketing actually generates work, and how do we prove it to the partners? This workshop moves reporting away from traffic and towards revenue, and covers what to do when the numbers...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Reduce rainmaker dependency to drive faster growth
One of the benefits of the Forum’s strategic partnership with ICON APAC is important research studies across the combined 7,000 membership and beyond. A new joint research study with contributions from over 200 firms across the world, including 40 from the UK, reveals...
Linking Corporate Goals to Marketing Initiatives: Clients, Markets, and People
In this taster, Mary Cloonan shared best practices she has seen work across professional services firms over the past twenty years. Using the People, Clients, and Markets lens, she showed how marketing teams can connect corporate goals to strategies and tactics that...
Catching up on AI for Business Services in Professional Services
AI is moving fast, and most law firms are still figuring out what it really means for them. With pressure mounting to do more with less, BD, marketing and innovation teams have a crucial role to play in helping firms adapt. This session was designed to help attendees...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”