Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Navigating the future of professional services: leadership, investment and innovation
You are invited to an exclusive Round Table lunch bringing together marketing and business development leaders from professional services firms across the South West. Our speaker will be Jonathan Blair, Founder of Blair Advisory and former CEO of Womble Bond...
PM Forum Canada: CMO Roundtable series 2026
In this first PM Forum Canada CMO Roundtable of 2026, we’ll explore how to design the marketing and client development function our firms need today, and for the decade ahead. The role of the CMO (whether titled Chief Marketing, Chief Client, Chief Strategy, Chief...
How to Drive Profits Through Cross-Selling
Cross‑selling remains one of professional firms’ most under‑leveraged growth levers. With 84% of law firms reporting missed cross‑selling chances - and professional services leaders estimating revenue gains of 10–40% if cross selling is done well - there’s never been...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Best practice and quick wins: how to make the data journey work for your firm’s MBD strategy
In this webinar taster, we explored the pivotal role of data in shaping marketing and business development (MBD) strategies for professional services firms. The discussion focused on harnessing the wealth of data from various sources—such as adviser activities,...
What does it take to build brand advantage?
On Election Day, we were joined by brand guru Sholto Lindsay-Smith for a webinar where he used the findings of Industry’s hot-off-the-press survey of law firm brands to explore: -What do we mean by branding? -How important is branding anyway? -What makes a strong...
Creativity and standing out from the crowd in a Gen AI world
Gen AI has become a hot topic, sparking interest across all industries. Now, more than ever, it's crucial to understand the vast opportunities and emerging considerations that Gen AI presents for sales and marketing teams at professional services firms. How do we...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”