Events & webinars
The PM Forum holds in-person meetings in multiple UK regions, India, Ireland, Canada, Spain and the UAE, regular webinars, generating a growing library of videos, as well as an annual marketing conference.
In-person meetings and webinars
Every session is designed to allow members to choose the content most relevant to their needs, gain insights, facilitate professional growth, have fun and make new friends. All webinar videos are available through the new Skills Development Platform.
Annual conference
The full-day conference features thought leaders and experts, eager to share their expertise and explore pressing marketing challenges. Networking sessions and breakout groups provide an ideal platform for sharing with peers and creating opportunities for lasting connections.
Learning and networking
Events delivered annually on topics such as: Why and how to use creativity; KAM; Digital and Social media; Effective client relationships; CRM; Raising the profile of your firm; Measuring marketing effectiveness, to name but a few.
A unified community
All events are member-only, with guest passes for potential members. They are also sponsor-free. This combination leads to a unified community with greater participation and knowledge exchange.
Upcoming events
Did you miss one of our webinars?
Catch up now or pick something new to watch. Take a look at these short trailers before watching in full.
Catching up on AI for Business Services in Professional Services
AI is moving fast, and most law firms are still figuring out what it really means for them. With pressure mounting to do more with less, BD, marketing and innovation teams have a crucial role to play in helping firms adapt. This session was designed to help attendees...
From Connection to Revenue: Activating High-Impact Client Relationships
In this webinar, industry experts Brenda Plowman, Judith McKay, and moderator Lisa Azzuolo explored how today’s most successful rainmakers turn everyday connections into lasting, revenue-generating relationships. Drawing on insights from the newly published book The...
Cross selling strategies that are actually working for firms
Bringing the full value of the firm to clients — once called ‘cross-selling’ — remains one of the biggest challenges for professional services leaders. It sounds simple, but turning it into real results requires the right mindset, culture, and collaboration. In this...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/BD professional the PM Forum conference is the perfect opportunity to take a step back and re-prioritise your objectives. It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”








