by Matt Baldwin | Mar 1, 2024 | News, PM Magazine
Top 100 law firm Moore Barlow has appointed Michelle Wheeler to the role of Chief Marketing Officer. Based in Southampton, Michelle will lead the firm’s business development, marketing and communications function across all London and regional offices. Michelle...
by Matt Baldwin | Mar 1, 2024 | News, PM Magazine
HLB unveils ambitious strategy HLB, the global network of independent advisory and accountancy firms, has launched a new network strategy, Innovative People, Brighter Futures, outlining key priorities and objectives to 2027. HLB aspires to be a challenger brand among...
by Matt Baldwin | Mar 1, 2024 | PM Magazine
Professional services marketers have been slow to tap into the wealth of data their firms create. The challenges faced in collecting and interpreting all but the most basic of data has often pushed marketers towards measures that shows how busy we are and how much...
by Sandy Boxall | Jan 24, 2024 | PM Magazine
With 120,000 contracts a year, from 6,500 buying organisations through 50 portals, winning public sector work is challenging. Sandy Boxall, a sales director at BAE Systems, has created the answer – Contract Finder Pro. Thomas Jefferson once said that “with the change...
by Silvia Van den Bruel | Jan 24, 2024 | PM Magazine
Chambers was sold by its private equity owners for a staggering £400 million. Silvia Van den Bruel considers the impact of private equity ownership on its value, asking value for whom? On 10 November 2023, Inflexion Private Equity sold leading legal directory Chambers...
by Luc Delauzun | Jan 24, 2024 | PM Magazine
A profound shift in professional services will shape the marketing and business development teams of tomorrow. Simmons & Simmons has developed a best-in-class model to equip its team with the knowledge, skills and tools needed, writes Luc Delauzun. In the dynamic...
