by Neasa MacErlean | May 1, 2024 | PM Magazine
With the IBA shortly to descend on Mexico City, Neasa MacErlean speaks to Hugo Peña, Director of Business Development, Marketing and Communications at Gonzalez Calvillo. When the International Bar Association meets in Mexico City this September, a particular welcome...
by Neasa MacErlean | Mar 1, 2024 | PM Magazine
Cripps’ Senior Partner Mike Scott and Purpose and Impact Manager Liz Carter tell Neasa MacErlean why B Corp works for them and how Cripps is on the road to net zero by 2030. Will law firms earn less in profits if they become B Corps? Will they stop representing...
by Neasa MacErlean | Jan 1, 2024 | PM Magazine
Linford Grey has established itself as a digital accountancy firm, taking advantage of the digital revolution to win new work. Its marketing team was crowned ‘In-House Marketing Team of the Year’ at the annual Accounting Excellence Awards. Sophie Redman, its Head of...
by Neasa MacErlean | Mar 12, 2023 | PM Magazine
Neasa MacErlean finds out how marketing can learn to create more diverse and inclusive teams. The Big Four have around 3,000 partners in the UK and an estimated 11 or 12 of them are black. If these stats reflected the UK population breakdown in the last (2011) census,...
