by Matt Baldwin | Jul 1, 2024 | News, PM Magazine
Professional services marketers and practitioners from legal and accountancy firms across Wales and the South West joined the recently formed Wales committee at its first in-person event in Cardiff in May. Attendees heard from communications experts from integrated...
by Matt Baldwin | Jul 1, 2024 | PM Magazine
South West digital marketing experts Optix Solutions have put together two new workshops for PM Forum members and non-members. Creating a Leading Digital Marketing Strategy AI in Marketing Log in to read...
by Matt Baldwin | Jul 1, 2024 | PM Magazine
AI and automation have the power to revolutionise the way marketing and business development teams operate today and in the future. It has the potential to improve external and internal roles and relationships with greater targeting, data analysis, collaboration and...
by Matt Baldwin | Jul 1, 2024 | PM Magazine
All marketing, business development and communications specialists working in professional services firms provide coaching and training. Whether it is something we do consciously or not, we will be there helping colleagues to better network, use LinkedIn more...
by Matt Baldwin | Jul 1, 2024 | PM Magazine
Icarus faces the pitfalls of letting the staff have their say. 2024 is the year when half the world is going to the polls and election fever seems to have got into my Managing Partner’s blood. At least that’s the only reason I can think of for his sudden interest in...
by Matt Baldwin | Jul 1, 2024 | PM Magazine
Studying journalism at university has been the perfect building block for a career in professional services marketing. The ability to question ‘why we are doing this’ builds better marketers, Patience Takyuka tells Matt Baldwin. Patience Takyuka is a Senior Business...
