by PM Forum | Dec 16, 2025 | Events & Webinars, Webinar Taster
Marketing professionals who bring credible, research-backed insights to strategic discussions gain influence and drive better business outcomes. This practical, evidence-driven session – the most popular webinar organised by PM Forum’s strategic partner ICON APAC in...
by PM Forum | Dec 5, 2025 | Events & Webinars, Webinar Taster
One of the benefits of the Forum’s strategic partnership with ICON APAC is important research studies across the combined 7,000 membership and beyond. A new joint research study with contributions from over 200 firms across the world, including 40 from the UK, reveals...
by PM Forum | Nov 26, 2025 | Events & Webinars, Ireland, Webinar Taster
In this taster, Mary Cloonan shared best practices she has seen work across professional services firms over the past twenty years. Using the People, Clients, and Markets lens, she showed how marketing teams can connect corporate goals to strategies and tactics that...
by PM Forum | Nov 13, 2025 | Events & Webinars, Webinar Taster, Yorkshire
AI is moving fast, and most law firms are still figuring out what it really means for them. With pressure mounting to do more with less, BD, marketing and innovation teams have a crucial role to play in helping firms adapt. This session was designed to help attendees...
by PM Forum | Oct 22, 2025 | Canada, Events & Webinars, Webinar Taster
In this webinar, industry experts Brenda Plowman, Judith McKay, and moderator Lisa Azzuolo explored how today’s most successful rainmakers turn everyday connections into lasting, revenue-generating relationships. Drawing on insights from the newly published book The...
by PM Forum | Oct 20, 2025 | Events & Webinars, South West, Webinar Taster
Bringing the full value of the firm to clients — once called ‘cross-selling’ — remains one of the biggest challenges for professional services leaders. It sounds simple, but turning it into real results requires the right mindset, culture, and collaboration. In this...
