Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
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Specialist content
PM Magazine and article
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Research, Surveys, and Poll Findings
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PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Last chance to attend PM Forum annual conference 19 September 2025
The much-anticipated PM Forum’s annual conference is almost upon us and its not too late to attend. With the theme ‘Beyond Boundaries: Breaking the mould in professional services’, the conference brings together a stellar cast of keynote speakers, bold new formats to...
Client experience doesn’t take a holiday, even if your teams do…
Does your ‘out of office’ leave clients in the cold, asks Anna Lake. By the time you’re reading this, you’ll either be breathing a sigh of relief at the return of the term-time routine or gearing up to take a holiday now the prices have normalised and all those pesky...
Understanding the link between legal directories and AI search
With directory researchers increasingly using AI to test the validity of submissions, Helen Foord explains how firms should respond. It used to be simple. You filled in your submission, popped it in, crossed your fingers and waited. If you were really pushing the boat...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
Digital Marketing
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Chambers research
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CRM
Purpose
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Increasing your value
Marketing Salaries