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The home of insight and inspiration for professional marketers

The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans

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March 2026
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Coaching Skills Academy

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The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.

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Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.

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Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.

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Catch up with webinars

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“Required reading for all PSF marketers”

PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.

Years' worth of content

searchable articles

Articles to browse

How to be visible

How to be visible

It’s time to give it some attitude, argues Russell Wardrop, the CEO of KWC Global. We can’t predict the future and we would be fools to try, but here are seven old-fashioned traits you need now when the Leviathans quiz you over that budget approval, global campaign or...

Structuring the marketing and BD team of 2029

Structuring the marketing and BD team of 2029

Marketing and business development is facing a rapidly changing landscape. So how do you structure a team in a time of flux? As marketing becomes increasingly specialised and innovative, marketers will need to keep abreast of changes across the industry as well as...

Managing a busy marketing function

Managing a busy marketing function

Managing a busy marketing team or function is stressful and sometimes overwhelming, says Deborah Farone. Having a few simple tools at your fingertips can help Managing the marketing function in a professional service firm is tough. It’s particularly rough when you are...

Mentor Match

Helping member achieve their goals through sharing experiences and learning from others.

Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.

Established Mentorships

Matching points

Member testimonials

“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”

Sue Murdoch

Head of Business Development, EMEA, Pinsent Masons

“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”

Catriona Russell

Head of Business Development and Marketing, Goodman Jones

“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”

Patryk Zamorski

Europe Director of Talent, Dentons

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