Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Marketing training for you
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Marketing in your twenties – Navigating the chaos with confidence
Your twenties are often described as the most exhilarating yet daunting decade of your professional life. Jessica Barrett, a Senior Marketing & PR Executive at Bidwells, shares her journey and road map. As you transition from university to full-time employment,...
Changing firm and industry behaviours
FRP has created an EDI Think Tank. It is, says Clare Quinn-Waters, changing behaviours in the firm and business advisory industry. Creating a fair, diverse and inclusive workplace is more than an objective; it’s an ongoing journey that blends both strategy and...
Client-centric marketing – How to make ABM work in professional services
Account-based marketing is a powerful marketing approach but can be difficult to embed in complex, partner-led environments. PM Forum Conference keynote Bev Burgess makes the case for ADM, describes the challenges you will face and explains how to maximise your...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”