Coming Soon!
The PM Forum’s members area will be available soon. PM Forum is all set to launch The Skills Development Platform.
The launch webinar is on 1st November 2023 at noon.
“The varied and insightful content of the programme provides food for thought and ideas for action throughout the year. It’s an invaluable network that enables members to tap into collective experiences.”
Susanne Pugsley
Head of Programming
Upcoming events
Navigating the future of professional services: leadership, investment and innovation
You are invited to an exclusive Round Table lunch bringing together marketing and business development leaders from professional services firms across the South West. Our speaker will be Jonathan Blair, Founder of Blair Advisory and former CEO of Womble Bond...
PM Forum Canada: CMO Roundtable series 2026
In this first PM Forum Canada CMO Roundtable of 2026, we’ll explore how to design the marketing and client development function our firms need today, and for the decade ahead. The role of the CMO (whether titled Chief Marketing, Chief Client, Chief Strategy, Chief...
How to Drive Profits Through Cross-Selling
Cross‑selling remains one of professional firms’ most under‑leveraged growth levers. With 84% of law firms reporting missed cross‑selling chances - and professional services leaders estimating revenue gains of 10–40% if cross selling is done well - there’s never been...
Did you miss one of our webinars?
Catch up now or select another video to watch. Take a look at these 3-minute teaser videos before watching the full content.
Measuring return on marketing investment (ROI)
In today’s tough economic climate, marketing and BD teams face constant pressure to prove their value. With budgets under scrutiny and every pound of spend questioned, how do you measure the return on your investment – both in time and money? In this webinar, we...
Building Brand and Reputation in Canada: Navigating Geography, Culture, and the Age of AI
In a world where perception is shaped not just by our own actions—but increasingly by digital platforms, algorithms, and third-party voices—how do B2B firms truly build trust and visibility in the Canadian market? This session brought together seasoned marketing and...
Mapping the Client Journey in Professional Services
Client journey mapping has been rising on the agenda in professional services for the past few years, but precious few firms have so far grasped the nettle. Done well, client journey mapping can be transformative in revealing hidden pain points and unlocking...
What do delegates think?
“PM Forum events very much set the bar on what constitutes best practice.”
“If you’re a senior marketing/
BD professional the PM Forum
conference is the perfect
opportunity to take a step back
and re-prioritise your objectives.
It’s challenging and inspiring.”
“It was really interesting to learn about data use in different businesses and about senior marketing leadership in professional firm and how this differs.”