by Helen Foord | Sep 1, 2025 | PM Magazine
With directory researchers increasingly using AI to test the validity of submissions, Helen Foord explains how firms should respond. It used to be simple. You filled in your submission, popped it in, crossed your fingers and waited. If you were really pushing the boat...
by John de Forte | Sep 1, 2025 | PM Magazine
John de Forte takes a sideways look at the world of professional services marketing. This month: Should bid teams worry that their RFP responses could be scored by machines? The crowd gasped with astonishment – or rather murmured, as this was the Wimbledon Tennis...
by Matt Baldwin | Sep 1, 2025 | News, PM Magazine
PM Forum has officially arrived in Spain! On March 13th, PM Forum’s Richard Chaplin and Claire Rason of Client Talk hosted the launch event. Claire led an engaging and interactive workshop centred on client listening, as well as providing attendees with valuable...
by Matt Baldwin | Sep 1, 2025 | PM Magazine
The summer is a time when many of us head off for a week or two to recharge our batteries, spend meaningful time with family and friends before the busy autumn period. But when marketing and business development teams are working at 100 miles an hour, five days a week...
by Natasha Tucker | Sep 1, 2025 | PM Magazine
The IBA heads to Canada in November this year, and the PM Forum’s Canadian chapter will be holding a special event for business development and marketing professionals, writes Natasha Tucker. The International Bar Association (IBA) has been around since 1947,...
by Clare Quinn Waters | Sep 1, 2025 | PM Magazine
How to identify, map and develop key relationships to win more business. In a market where clients are more informed, more demanding and armed with more data than ever before, the premium on building authentic, productive B2B relationships has never been higher. In...
