by Lesley Hornung | Mar 1, 2025 | PM Magazine
HLB is a top-10 global network of advisory and accounting firms across 157 countries. Its annual Survey of Business Leaders rallies member firms together, says Chief Marketing Officer Lesley Hornung. In October 2018, HLB launched its new brand, including a new logo...
by Chloe Thomson | Mar 1, 2025 | PM Magazine
The legal directories are seen as a badge of quality, shaping pitches, attracting talent and clients, writes Chloë Thomson, the Senior Global Directories Manager at Eversheds Sutherland. Legal directory rankings matter because of the symbiotic relationship they have...
by Natalie Carter | Mar 1, 2025 | PM Magazine
Natalie Carter opens the door on Forsters’ new campaign for high-net-worth private clients. Last year, we launched our latest campaign From City to Country: The Quirks and Perks of Buying a Luxury English Home. Spearheaded by our Residential and Rural Property teams,...
by Simon Marshall | Mar 1, 2025 | PM Magazine
Simon Marshall, TBD Marketing It’s perfectly possible to rank as a Linked Influencer from a standing start, even in 2025. To make it into 100th place this quarter, you’ll need around 1,900 likes or 1,000 likes and 175 comments. More likely is that you’ll first make it...
by Matt Baldwin | Mar 1, 2025 | PM Magazine
Every three months, marketing agency and PM Forum training partner TBD Marketing publishes its top 100 LinkedIn influencers. Matt Baldwin speaks to one of its rising stars, Eloise Butterworth. Lawyers are creative. It is part of the job, to interpret the law and apply...
by Alastair Beddow | Mar 1, 2025 | PM Magazine
The results of the 13th annual PM Forum and Meridian West Strategy & Marketing Benchmark reveal a mix of cautious optimism and financial pressure, with professional services marketing leaders investing more in their firm’s client experience, says Alastair Beddow....
