Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
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Specialist content
PM Magazine and article
Webinar recordings and videos
Research, Surveys, and Poll Findings
Book Reviews
PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Building a PM Forum Community across Canada
The PM Forum continues to expand and reignite its presence in Canada, working towards fostering a dynamic and engaged community of professional services marketers, writes Natasha Tucker, Director, Business Development Operations at Bennett Jones SLP. As we enter an...
Rickard Luckin appoints new marketing head
Accountants Rickard Luckin has announced the promotion of Kim Aaronricks to Head of Marketing. Having joined the firm 11 years ago as a receptionist, Kim has steadily progressed through the ranks, bringing a strong work ethic, creativity and a passion for professional...
PM Forum launches Thought Leadership IntelligenceSM
Senior marketers at top-tier firms have historically been unsure how to choose which reports, articles or insights to promote and how to identify which content might be harming their brand. Other marketers have commented that measuring ROI from thought leadership...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
Digital Marketing
Marketing Benchmark
Sustainability
Chambers research
Digital & Social Technologies Study
CRM
Purpose
Corporate social responsibility
Increasing your value
Marketing Salaries